Something strange happened last week. A House committee held an oversight hearing on the financial meltdown ... and Rep. Bill Sali showed up!
Sali, you may recall, skipped similar committee hearings a couple of weeks ago. He derided them as 'political theater,' and one of his aides accused Committee Chairman Rep. Henry Waxman (D-California) of 'grandstanding' by calling AIG execs in front of his committee after the government bailed the insurance company out to the tune of $85 billion.
As I blogged then, if that was 'grandstanding,' I wanted more! That's because at the hearings, we learned that AIG execs spent $440,000 on a spa retreat the week after it was bailed out. And Bill Sali missed it!
We also learned AIG fired one exec who lost billions of dollars, then retained him as a consultant for $1 million/month. It was eye-popping, newsworthy, and an example of the kind of oversight we need from Congress, and Bill Sali wasn't there! As I blogged at the time, I wasn't too concerned about Sali's absence, but I also wasn't too keen on how insulting he was to those who did show up.
So when 'Waxman the Grandstander' decided to call former Fed. Chief Alan Greenspan to add to the 'political theater' with his testimony last week, imagine my surprise to find Bill Sali WAS there!
So why did he show up this time? I'm guessing he was feeling some political pressure after the media (including 'Today's 6) reported on the hearings and Sali's decision to skip it.
But if you think this blog is about the power of the media, you're wrong. It's about the power of something much bigger.
You see, as with the AIG hearings, these latest hearings did produce news. Greenspan testified he did not anticipate the reckless behavior of financial institutions, thinking execs would have self-regulated more to protect shareholders. Sali even got Greenspan to admit that he believes 40% percent of regulation tends to miss the mark, but probably to Sali's dismay, the normally libertarian Greenspan appeared to be implying more regulation of the financial sector is needed. And this time, Bill Sali was there to hear it!
But why would Sali show up for the grandstanding, political theater if he thought it was grandstanding political theater? It wasn't because of the power of the media in a tight race. It's because of the power of the people.
The media is just the messenger. It is the response of everyday people that has impact, and it was clear Sali skipping the AIG hearing touched a nerve with ordinary Idaho voters who want Wall Street held accountable for this financial mess. We in the media can report all we want on certain issues, but if people don't care, the issue will not gain traction.
That's one reason why I think some of John McCain's attacks on Barack Obama have fallen flat, like the Bill Ayers controversy. Ayers is a former member of the 60's radical domestic terrorist group 'The Weathermen' who later became a college professor and served on a board with Obama early in his political career. While McCain and his Vice-Presidential nominee Sarah Palin have talked a lot about the association and it has been reported extensively, it is clear many Americans who aren't already voting for McCain just don't care. Frustrating for the Republicans, so they and their supporters lash out at the media. It's easy to blame the messenger when it is the message itself that isn't resonating.
How Obama has outflanked McCain in the PR wars is by talking almost exclusively about the one thing most Americans do care about, the troubled state of our economy. McCain's finally focusing on it more as well, and lo' and behold, polls show the race is tightening.